Asian Dating App Paktor Gets Funding from MNC Media
The leading Asian dating app Paktor has announced that it has secured an undisclosed amount of funding from one of Asia’s biggest companies – MNC Media.
This funding, which was just raised, will be used to increase the company’s market in Indonesia. Initial statistics from the company reveal that in the last 10 months the company has recorded over two million new registered users in Indonesia alone.
This makes Paktor the leader in Asian dating apps when it comes to volume of members. With the current Indonesia new users the company has already over 7 million users in Southeast Asia and Taiwan.
CEO of Paktor, Joseph Phua, says that the company has grown in revunue: “over 100 times” from 2014. “Paktor’s focus on monetization paid off handsomely […] and we expect to achieve group revenue in the eight-digit US dollars in 2016.”
The company is one of the top grossing dating apps in Taiwan and with this new support from MNC it could do the same in Indonesia.
The app works in a very similar way to Tinder, where users swipe right to like and left to pass. Only if a mutual match is made can the users start communicating with each other. With over 15 million matches made through the app in one month, the expectations for the Indonesian market are just as high as the Taiwanese one.
The app money making structure is based on the ability of users to buy additional features of the app and send gifts to one another.
From MNC’s side, David Fernando Audy (MNC’s Director), said that: ““We’ve followed Paktor’s progress closely since they launched in Indonesia in 2015,” “We are impressed by the growth they’ve experienced in such a short period of time.”.
Joseph also said that Paktor plans to use MNC’s media assets but he didn’t elaborate. MNC is the biggest broadcasting, print, radio, and eCommerce conglomerate in Indonesia.
The support of MNC is sure to help Paktor expand and maybe even dominate the Southeast Asian dating app market.